Asked Questions and Glossary
How long does it take for production?
- Banners can
be produced within 48 hours. Splash pages, Pop-ups, Promotions
need a 7 day period.
is Internet advertising billed?
advertising is a dynamic medium. That means we are at the mercy
of the activity of the site visitors. Some days a site might have
20,000 visitors and the next day they might have 15,000. We project
activity based from the previous month's history. What this means
to an advertiser is that in some cases to fulfill an order we
might run over on some months and under on others. The entire
campaign is on-the-fly and will reconcile over the length of the
campaign. This might prove awkward if not presented correctly.
is the average click thru rate?
- The average
is 3% however, we have seen click through rates as high as 15
to 20%. The higher click rates are from ads that usually targeted
and have a strong offer.
do we maximize advertising dollars?
- Through up-to-the-minute
optimization of campaigns. We have tools to identify the appropriate
audiences on the Web and market to them accordingly. This leads
to improved overall campaign effectiveness, maximized ad revenue
and the highest possible return on investment. We will monitor
banner effectiveness and make changes when necessary.
should I expect from customer service?
- We pride
ourselves in answering questions and addressing issues in a timely
and professional manner. We will respond to any issues immediately.
We know how hard it is to gain our customer's trust and how easy
it is to lose it.
all my ads be delivered as soon as possible or will they be spread
month or campaign?
ad serving software is designed to spread delivery over the
entire campaign to your targeted areas as evenly as possible.
This is effected by site user traffic fluctuating at different
times at different targeted site, which changes dynamically.
The ad serving software makes on the fly decisions to
fulfill the order.